In 2022, most Brazilian startups adopted a business-to-business strategy, which entails targeting other companies as primary customers. This approach was chosen by more than half of Brazilian startups. The mixed B2B2C strategy, which means that companies mainly conduct operations with other businesses while also gaining access and brand recognition among end consumers, was the second most preferred strategy for Brazilian startups.
Leading target consumers of startups in Brazil as of November 2022
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Entrepreneurship
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Further related statistics
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- Brazil: leading investment attracting business models of start-ups in 2017
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Statistics
- Brazil: leading investment attracting business models of start-ups in 2017
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- Number of startups founded in Israel 2014-2017
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- COVID-19 challenges faced by startups India 2021
Associação Brasileira de Startups. (September 28, 2023). Leading target consumers of startups in Brazil as of November 2022 [Graph]. In Statista. Retrieved June 13, 2024, from https://www.statista.com/statistics/878588/brazil-leading-business-models-startups/
Associação Brasileira de Startups. "Leading target consumers of startups in Brazil as of November 2022." Chart. September 28, 2023. Statista. Accessed June 13, 2024. https://www.statista.com/statistics/878588/brazil-leading-business-models-startups/
Associação Brasileira de Startups. (2023). Leading target consumers of startups in Brazil as of November 2022. Statista. Statista Inc.. Accessed: June 13, 2024. https://www.statista.com/statistics/878588/brazil-leading-business-models-startups/
Associação Brasileira de Startups. "Leading Target Consumers of Startups in Brazil as of November 2022." Statista, Statista Inc., 28 Sep 2023, https://www.statista.com/statistics/878588/brazil-leading-business-models-startups/
Associação Brasileira de Startups, Leading target consumers of startups in Brazil as of November 2022 Statista, https://www.statista.com/statistics/878588/brazil-leading-business-models-startups/ (last visited June 13, 2024)
Leading target consumers of startups in Brazil as of November 2022 [Graph], Associação Brasileira de Startups, September 28, 2023. [Online]. Available: https://www.statista.com/statistics/878588/brazil-leading-business-models-startups/