In 2022, Colgate was the health and beauty brand with the highest household penetration rate in Spain, with 45.8 percent of household purchasing this brand. Nivea and Sanex ranked in second and third place, with penetration rates of 38 percent and 28 percent, respectively.
Leading health and beauty brands in Spain in 2022, by household penetration rate
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Kantar Worldpanel. (August 7, 2023). Leading health and beauty brands in Spain in 2022, by household penetration rate [Graph]. In Statista. Retrieved June 13, 2024, from https://www.statista.com/statistics/444874/leading-health-and-beauty-brands-by-penetration-rate-spain/
Kantar Worldpanel. "Leading health and beauty brands in Spain in 2022, by household penetration rate." Chart. August 7, 2023. Statista. Accessed June 13, 2024. https://www.statista.com/statistics/444874/leading-health-and-beauty-brands-by-penetration-rate-spain/
Kantar Worldpanel. (2023). Leading health and beauty brands in Spain in 2022, by household penetration rate. Statista. Statista Inc.. Accessed: June 13, 2024. https://www.statista.com/statistics/444874/leading-health-and-beauty-brands-by-penetration-rate-spain/
Kantar Worldpanel. "Leading Health and Beauty Brands in Spain in 2022, by Household Penetration Rate." Statista, Statista Inc., 7 Aug 2023, https://www.statista.com/statistics/444874/leading-health-and-beauty-brands-by-penetration-rate-spain/
Kantar Worldpanel, Leading health and beauty brands in Spain in 2022, by household penetration rate Statista, https://www.statista.com/statistics/444874/leading-health-and-beauty-brands-by-penetration-rate-spain/ (last visited June 13, 2024)
Leading health and beauty brands in Spain in 2022, by household penetration rate [Graph], Kantar Worldpanel, August 7, 2023. [Online]. Available: https://www.statista.com/statistics/444874/leading-health-and-beauty-brands-by-penetration-rate-spain/