Most successful fashion influencers on Wechat in China 2023
WeChat is one of the important channels for content creators to reach a broad audience. Among all fashion influencers, Li Jiaqi was the most successful content creator on WeChat. Based on the total number of posts, the overall content performance, and the impact of the most trending posts of his WeChat account, Li scored 936.2 points in an influence index on WeChat.