Growth in video streaming time worldwide 2022, by region
Data from the second quarter of 2022 found that the global time spent viewing content on streaming serivces increased by 14 percent compared with the same period of the previous year. The growth in streaming viewing time differed considerably from region to region. Some regional markets, such as Asia and LATAM, still appear to have massive growth potential. In contrast, North American's viewing time nearly stagnated.