In 2022, the leading FMCG brand in the Philippines, according to consumer reach points (CRP), was Lucky Me, an instant noodle product, reaching about 911 million consumer points. Coffee brand Nescafe followed this with a CRP of 688 million.
Leading FMCG brands in the Philippines in 2022, by consumer reach points (in millions)
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Brand preference
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- UK: subscribers to leading FMCG Corporate brands on YouTube channels 2021
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Kantar Worldpanel. (July 31, 2023). Leading FMCG brands in the Philippines in 2022, by consumer reach points (in millions) [Graph]. In Statista. Retrieved June 01, 2024, from https://www.statista.com/statistics/1060221/philippines-preferred-fmcg-brands-consumer-reach-points/
Kantar Worldpanel. "Leading FMCG brands in the Philippines in 2022, by consumer reach points (in millions)." Chart. July 31, 2023. Statista. Accessed June 01, 2024. https://www.statista.com/statistics/1060221/philippines-preferred-fmcg-brands-consumer-reach-points/
Kantar Worldpanel. (2023). Leading FMCG brands in the Philippines in 2022, by consumer reach points (in millions). Statista. Statista Inc.. Accessed: June 01, 2024. https://www.statista.com/statistics/1060221/philippines-preferred-fmcg-brands-consumer-reach-points/
Kantar Worldpanel. "Leading Fmcg Brands in The Philippines in 2022, by Consumer Reach Points (in Millions)." Statista, Statista Inc., 31 Jul 2023, https://www.statista.com/statistics/1060221/philippines-preferred-fmcg-brands-consumer-reach-points/
Kantar Worldpanel, Leading FMCG brands in the Philippines in 2022, by consumer reach points (in millions) Statista, https://www.statista.com/statistics/1060221/philippines-preferred-fmcg-brands-consumer-reach-points/ (last visited June 01, 2024)
Leading FMCG brands in the Philippines in 2022, by consumer reach points (in millions) [Graph], Kantar Worldpanel, July 31, 2023. [Online]. Available: https://www.statista.com/statistics/1060221/philippines-preferred-fmcg-brands-consumer-reach-points/